Destination Management Organizations (DMOs)
This large-scale research of Destination Management Organisations (DMOs) was undertaken in 2004 has been the first of its kind carried out on a global basis. It is intended as a benchmark survey to track the development and activities of these organisations on a regular basis. The study includes specific data relating to the size and scale of DMOs as well as their opinions on key issues and the role of international organisations like the UNWTO. More than 550 DMOs were approached in 29 countries. The sample consists of data collected from:
- National Tourism Organisations (NTOs) and Authorities (NTAs)
- Regional, provincial and state tourism organisations
- City tourism organisations
- Other DMOs such as resort management organisations.