Summit Programme

 Organizers:

In collaboration with:

 

 

3rd GLOBAL SUMMIT ON CITY TOURISM

“New Paradigms in City Tourism Development”

 

 

Tuesday, 9 December

Venue: Palau de Congressos de Catalunya (Avinguda Diagonal, 661-671)

10:00-13:00

Meeting of the Plenary of the UNWTO Affiliate Members

 

 

Venue: Saló de Cent, Barcelona City Council (St. Jaume Square)

15:00 – 19:00 Registration of participants
17:30-19:00

Opening Ceremony

 
  • Hon. Mr. Raimond Blasi, Councillor of Commerce of Barcelona, Spain
  • Mr. Joan Gaspart, President of the Executive Committee of Turisme de Barcelona, Spain   
  • Hon. Mr. Ferran Civil, Senior Vice President and Deputy President for   Local Economic Development of the Barcelona Provincial Council, Spain
  • Ms. Marian Muro, General Director of Tourism, Generalitat of Catalonia, Spain
  • Ms. Isabel Borrego Cortés, Secretary of State for Tourism, Ministry for Industry, Energy and Tourism, Spain  
  • Mr. Taleb Rifai , Secretary-General, UNWTO
19:00 – 20:00 Welcome reception

 

Wednesday, 10 December

Venue: Palau de Congressos de Catalunya (Avinguda Diagonal, 661-671)

8:30 – 9:00 Registration of participants
  Master of Ceremony:  Mr. Eulogio Bordas, President THR, Spain
9:00-10:45

Session 1: Setting the Stage: Opportunities and Threats in a Changing Environment

 

Moderation:  Mr. Carlos Vogeler, Director – Executive Secretary of Member Relations, UNWTO

 

Keynote Address: Prof. Dr. Karl Wöber, President, Modul University Vienna, Austria

 

Panel Discussion:

  • Mr. Ignasi de Delás, President of European Cities Marketing (ECM)
  • Mr. Li Baochun, Deputy Secretary-General of the World Tourism Cities Federation (WTCF)
  • Ms. Marta Valero San Paulo, General Deputy Director for Knowledge and Touristic Studies, Turespaña, Spain
  • Mr. Rod Cameron, Executive Director, Joint Meetings Industry Council (JMIC)

Q & A

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10:45 – 11:15

Coffee Break
11:15-13:00

Session 2: Tourism as an Engine for Shaping Cities and their Surroundings

 

Moderation: Mr. Jordi Wiliam Carnes, Director General, Turisme de Barcelona, Spain

 

Keynote Address: Prof. Johannes Novy, Chair Theory of Planning, Faculty for Architecture, Civil Engineering and Urban Planning, Brandenburg University of Technology Cottbus–Senftenberg, Germany

 

Panel Discussion:

  • Mr. Pedro Ortún, Director, European Commission Directorate-General for Enterprise and Industry European Commission
  • Mr. Frans van der Avert, CEO, Amsterdam Marketing - City marketing organisation of the Amsterdam Metropolitan Area, The Netherlands
  • Mr. Francesc Vila, Manager of Tourism Services at Barcelona Provincial Council, Spain
  • Mr. Juan José Cardona, Mayor of Las Palmas, Spain
  • Ms. Elena Foguet, Business Director of Value Retail in Spain, Spain

Q & A

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13:00 – 15:00

Lunch Break
15:00-16:45

Session 3: Smart and Responsible Tourism: Knowledge and Technology

 

Moderation: Mr. Antonio López de Ávila, President, Segittur, Spain

 

Keynote Address: Dr. Xavier Font, Director at Respondeco, Leeds Metropolitan University, United Kingdom

 

Panel Discussion:

  • Ms. Marian Muro, General Director of Tourism, Generalitat of Catalonia, Spain
  • Mr. Dimitrios Buhalis, Director eTourismLab Bournemouth University, United Kingdom
  • Mr. Laurent Queige, Managing Director, Welcome City Lab, Paris, France
  • Prof. Donald E. Hawkins, Department for Management and Tourism Studies, Eisenhower Professor of Tourism Policy, George Washington University, Washington, D.C., United States of America

Q & A

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16:45 – 17:15 Coffee Break

17:15-18:45

Session 4: City Tourism Measurement for Global Benchmarking

 

Moderation: Mr. Joan Torrella, Tourism and Events Director, Barcelona City Council (Spain)

 

Keynote Address: Ms. Yolanda Perdomo, Director of Affiliate Members Programme, UNWTO

 

Panel Discussion:

  • Mr. José Luis Zoreda, Deputy Chairman, Exceltur, Spain
  • Dr. Aurkene Alzua-Sorzabal, Executive Director, CICtourGUNE, Spain
  • Dr. Clemens Költringer, Marketing Analyst, Strategic Destination Development, Vienna Tourist Board, Austria
  • Mr. Masih Sharif, Tourism Bank of Iran, Iran
     

Q & A

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18.45 - 19.00 Technical Conclusions
 
  • Ms. Esencan Terzibasoglu, Programme Director Destination Management & Quality, World Tourism Organisation (UNWTO)

 

18.45 - 19.00 Closing Session
 
  • Mr. Ignasi de Delàs, Deputy General Manager of Turisme de Barcelona, Spain 
  • Mr. Miguel Mirones, Chairman of UNWTO Affiliate Members Board
  • Ms. Marta Blanco Quesada, General Director, Turespaña, Spain
  • Ms. Esencan Terzibasoglu, Programme Director Destination Management & Quality, World Tourism Organisation (UNWTO)

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